Birla Sun Life Asset Management Company Ltd. and Corporation Bank has announced a strategic partnership for distribution of Birla Sun Life's Mutual Fund products.
According to the agreement, Corporation Bank will offer the entire range of Birla Sun Life's Mutual Fund offerings at the Bank's select branches. This initiative will reflect Birla Sun Life's growth strategy in the Indian mutual fund sector. Internationally, the Sun Life brand is known for its innovative investment solutions and Corporation Bank is one of the most respected institutions in the Indian financial sector. The combination of the expertise and reach brought to the table by these two financial powerhouses will provide the Indian customer with a wider range of superior investment options under a single roof. Announcing the partnership with Corporation Bank,
Mukul K. Gupta, CEO, Birla Sun Life AMC, said, "It gives me great pleasure in announcing. our Strategic Marketing tie-up with Corporation Bank, one of the most efficient and trusted names in the public sector banking community." He added, "We are positive that this tie up will give us an opportunity to tap the huge customer base of the Bank across its vast branch network."
Saturday, September 29, 2007
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